EST. 2004 · BOZEMAN, MONTANA
RESPONSIBLY SOURCED · 41 YEARS OF CRAFTSMANSHIP
Crafted in Montana.
Worn around the world.
80+ independent designers. Fair-Trade Montana sapphires. Upcycled diamonds.
Alara Jewelry
You are a fact finder.
A style seeker. Or both.
no McJewelry here.
You want the straight skinny, not a bunch of McJeweler jibber-jabber. You prefer to have someone guide you with suggestions that take lifestyle, preferences, and budget into account.
22+
Years of Craft
Since 2004
100%
Ethically Sourced
Traceable & verified
80+
Independent Designers
From across the world
You want someone who knows what they're doing
Quick, confident guidance, never pushy.
You're hoping for "that look"
When your gift is finally received.
You love the idea of a future heirloom
Selecting one, or commissioning one from scratch.
You care about our planet and its inhabitants
And believe businesses should take care of the people who help them grow.
SUSTAINABLE SINCE 1998
Ethical Luxury
Alara's in-house collections are made with 100% recycled gold, silver, and platinum, as well as upcycled diamonds and fair trade colored gemstones. Our 80+ designers are likewise aligned.
The technical chops to
satisfy your inner nerd.
From diamond and gem education to explaining "how it's made," we're ready to nerd-out with you.
Passionate in-house designers
Our designers are passionate experts — with the awards and degrees to prove it.
Diagnose, repair, maintain
We care for your precious things. Our studio is ready with communication, experience, and technology.
Curated from around the globe
We curate vetted, earth-conscious designers — affordable, yet one-of-a-kind pieces.
Personal classics
We delight in helping you select a "personal classic" — for yourself, your two, or your other important peeps.
Industry leaders in ethics
Carbon neutrality, precious metal recycling, ethical options for diamonds, gems, and countries of origin.
Custom design studio
Whether selecting or commissioning a future heirloom — our atelier is your creative partner.
Making You the Jewelry Hero
Our Values Have Never Wavered
How Our Collection Tells Our Story
Meet The Team
Babs
FAVE ASSIST: anything customers have been told “Can’t be done!”
Chantell
FAVE ASSIST: Guiding client's through that engagement ring journey.
Josie
FAVE ASSIST: helping couples find the perfect Montana sapphire.
Kate
FAVE ASSIST: Taking beautiful photos of beautiful jewelry for appraisals and the website
Kaycee
FAVE ASSIST: Helping people with self-gifting
Molly
FAVE ASSIST: Favorite aspect of the job is custom design.
Shannon
FAVE ASSIST: Discovering a perfect gift for someone special.
Tonja
FAVE ASSIST: Drinks, LOL. Love hanging out at Alara during our fun events.
“Ready to find your perfect piece? Let's talk.”
no McJewelry here.
Our Montana jewelry specialists offer free consultations — ring sizing, custom design, styling advice, or anything else. No pressure, just expertise.
